McDonalds
Life Is Grand

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In a nutshell

This campaign highlights relaxation and joy during the holiday season. It shows how McDonald's makes everything feel alright. Filmed in Berlin, we produced a 52-second hero spot, a 30-second edit, and a 20-second edit for TV and online.

Client
McDonalds
Agency
Scholz & Friends
Director
Aleksander Bach

Disciplines

Production
Post Production

Main Film

Get ready to unwind! This campaign, set to Bob Marley's 'It's Gonna Be Alright,' captures calmness and positivity amidst the chaos of everyday life.

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Insights

Full Credits

Executive Producer
Producer
Regie
DOP
PA
PA

AL  
SET AL  
1st AD  
1st AC  
2nd AC

Post Producer
Offline
Online
Editor
Colorist

Tobias Woelfel
Lisa Hadeler
Ali Bach
Julian Hohendorf
Sara Iselin / Feli Stiel
Julian Pfretzschner

Guido Fischer  
Marc Drobny  
Matthias Nerlich  
Benjamin Reader  
Roman Müllers

Jannis Gasser / Malte Schlieker
David Gesslbauer
Tim Hillmer / Malte Paulsen
David Gesselbauer
Mike Bothe