LufthansaThe Great Swap

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In a nutshell

We produced 25 films in various lengths over two days of shooting in South Africa, celebrating Lufthansa as the Official Carrier of the German National Team.

Client

Lufthansa

Agency

Accenture Song

Director

Lana Senaoui

Disciplines

Production

Post Production

Main Film

Our campaign follows a Germany jersey traveling globally, uniting fans from Senegal, France, Japan, England, Brazil, Australia, and South Korea. Each jersey exchange highlights joyous, diverse moments. The journey ends in Munich, symbolizing football's uniting power.

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